Infillion is a U.S.-based digital advertising technology company that helps brands and agencies unify customer journeys through personalized, data-driven advertising across video, mobile, connected TV, out-of-home, and display channels. What sets Infillion apart is its unique integration of location intelligence, identity-based targeting, and guaranteed engagement from acquired platforms like MediaMath and TrueX, allowing marketers to reach audiences with precision and measure real impact—something competitors rarely offer as a single, customizable solution.
Infinite possibilities. Bespoke brand experiences.
The Infillion logo represents the idea of nearly infinite connections between people, brands, and technology. Rooted in the brand name itself—which suggests an unspecified, limitless number—the design symbolizes boundless opportunities, connectivity, and the ability to go “beyond” conventional advertising to bridge both digital and real-world experiences.
Animating icon appearances on the Infillion website creates a dynamic, engaging user experience that enhances visual interest and draws attention to key interactions. These subtle motion effects help reinforce brand identity, making the site memorable and distinctive while elevating overall brand awareness through polished, modern design.
Infillion’s Product Portfolio.
Infillion’s leading products—TrueX, MediaMath, InStadium, IDVX, and NEXT—represent the forefront of digital advertising innovation. These solutions provide brands and agencies with powerful tools for interactive video engagement, omnichannel campaign management, immersive live event activations, cross-device shoppable ad experiences, and identity-driven performance marketing, delivering measurable impact across every touchpoint.
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An opt-in video engagement platform that lets consumers choose their ad experience, delivering guaranteed attention and enhanced brand impact over standard ads.
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A composable, programmatic demand-side platform (DSP) for planning, buying, optimizing, and measuring omnichannel campaigns, now enhanced with transparent AI, actionable data, and Infillion’s premium inventory.
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A multi-channel live sports solution that connects brands with engaged fans through immersive experiences and assets in premier venues, maximizing impact during live events.
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A scalable interactive video solution for connected TV, desktop, and mobile, enabling shoppable ads and immersive creative that drive higher engagement, brand lift, and conversion at any funnel stage.
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A cross-device, performance-driven advertising platform focusing on identity-driven targeting and attribution, streamlining campaigns for measurable results and eliminating wasted impressions.
Unifying branding across all Infillion products ensures that each logo and visual identity reflects a cohesive style inspired by the Infillion brand system. This deliberate design strategy creates instant recognition and strengthens brand integrity, with each product's logo featuring consistent elements, color palettes, and graphical motifs that align seamlessly with the overarching corporate identity. Such harmony not only enhances the professional appeal of the product suite but also communicates trust and innovation to clients and partners.
NEXT and IDVX were created by Infillion and branded to match the company’s brand system, while MediaMath, InStadium, and TrueX had their own original branding and were later updated for a cohesive look after joining Infillion. Here are the before and after logo solutions.
Infillion’s Event Marketing.
Infillion’s event marketing strategy centers on participating in and hosting influential industry gatherings to connect with partners, showcase innovations, and reinforce thought leadership. The company has attended and presented at major events, including Cannes Lions, SXSW, Advertising Week, Shoptalk, POSSIBLE, Art Basel, Supernova Pride Summit, and specialized summits focused on diversity, inclusion, and data-driven advertising. Infillion also offers branded experiences, such as the Inclusion Café at Cannes Lions and immersive executive breakfasts, fostering meaningful engagement with audiences in the evolving media and marketing landscape.
Infillion’s Research Team Publications.
Infillion’s dedicated research team regularly publishes industry reports that spotlight emerging trends, actionable insights, and strategic challenges in digital advertising. Their latest white paper, “Getting Real About Retail Media,” features original data—such as the surprising gap between retail media adoption in planning versus actual spend—and explores the growth of new channels, budget alignment, and tech readiness for retail media networks. Through rigorous analysis, Infillion’s researchers help brands and agencies make smarter decisions in today’s fast-evolving advertising landscape. Download this white paper and others from Infillion’s website.
As the graphic designer, I turned the draft white paper—with raw data and plain text—into a streamlined, visually appealing e-book that follows Infillion’s brand guidelines. I organized the content, enhanced clarity, and made the final product engaging and easy to read.
Industry Impact: Infillion’s Social Presence and Published Insights.
Infillion leverages a strong social media presence and regular contributions to top industry publications to share insights, showcase innovations, and demonstrate thought leadership. Their experts publish articles, research reports, and campaign highlights on the Infillion blog, LinkedIn, and major websites, including Adweek, helping to educate the ad tech industry on topics such as artificial intelligence, retail media growth, shoppable CTV solutions, and integrated campaign measurement. Through these channels, Infillion delivers valuable perspectives and reinforces its influence among marketers, brands, and technology leaders.
Showcasing Infillion’s bilingual ad innovation: This mockup highlights a real LinkedIn post and article promoting interactive language toggles, designed to engage audiences and demonstrate the brand’s commitment to user-driven technology and award-winning creative solutions.
Generic Branding for Marketing Purposes.
When the Infillion sales team presents to prospective clients, it is essential to showcase example omnichannel ad campaigns without using real client creative, as permissions for promotional use—even from high-profile clients—are rarely granted outside of specific negotiated case studies. To address this, I designed a completely generic brand, ensuring all visuals for sales presentations and marketing materials were custom created and fully compliant with brand guidelines and intellectual property standards.
Seamless brand messaging and instant cart access, delivered across TV, laptop, tablet, and mobile to maximize impact wherever customers engage.
An omnichannel campaign for a generic brand, illustrating how consistent branding, interactive QR codes, and location-based features appear seamlessly across various devices.
This is a marketing promo document that introduces Infillion’s platform for ad agencies, emphasizing its ability to help retailers monetize assets, manage campaigns, and deliver omnichannel advertising with flexible service options, full-funnel activation, audience targeting, and robust reporting—all in a unified, scalable ecosystem.