Natalia Rey was looking for a beautiful minimalist identity for her new business located in the heart of Beverly Hill, CA. She wanted her massage therapy office fit into “The Golden Triangle” of the Beverly Hills environment, where all the stylish boutiques, restaurants, and high-end stores of the world located and not to be “typical spa salon.” The goal was to make the office, and the business looks more medical and luxurious.
Stationery with the identity applied.
Natalia said to me that she wants to implement her name into the logo, and the identity must give the same impression of a doctor, not as a masseur.
Playing around with letter forms of Natalia’s name.
The service menu (3-fold brochure)
Square business cards (letterpress)
Regular, budget-friendly cards for large a quantity printing.
Loyalty cards (standard business cards size, double sided)